Rebate/Cash Back Management and Fulfillment

Built to Meet Your Highest Expectations

Founded in 1989, CPG is a recognized leader in the promotion management and fulfillment industry with operations throughout the United States, Canada and Europe. We currently serve more than 500 leading companies in over 120 countries, representing hundreds of industries.

Our end-to-end solutions are focused on making sure your promotions and fulfillment programs provide a convenient, carefree experience that lives up to the promise of your brand. Our customer service is unparalleled, with three full service in-house call centers with longest “live” operator hours in the industry. And we help you execute and evaluate your programs with the most powerful online reporting and analysis tools available today.

At CPG, we have what it takes to handle your promotion. Efficiently. Accurately. Dependably.

Why Rebates?

Rebate programs are a powerful technique for increasing sales and volume, while creating a competitive pricing perception and advantage. Programs can be set up quickly, allowing you to react to a fast-moving competitive environment.

  • Stimulate sales; increased up-sell/cross-sell opportunities
  • Increase e-commerce transactions and traffic
  • Move aging products
  • Introduce new products
  • Control product pricing
  • Build database of promotionally-sensitive, qualified purchasers
  • Communicate on an on-going basis to targeted consumer segments based on purchase history

A Powerful Marketing Strategy for Manufacturers and Retailers

Rebates are an ideal solution for manufacturers, offering the ability to maintain price and margin to consumers. They can be used to move excessive inventory or achieve promotional price points for a targeted time period. It’s also a powerful method for gaining new customers, communicating with consumers and building your brand equity.

For retailers, rebates provide an instant competitive advantage by maximizing efficiencies and stimulating sales. They’re also an exciting, proven traffic-builder that can be rolled out quickly to attract new customers.

We can also help you leverage your rebate data to build brand equity, strengthen your relationships and deliver more sales across different media.

Consumer-Friendly, Too!

CPG rebate promotions are carefully designed to provide an enjoyable, carefree experience that lives up to the promise of your brand. All of our programs feature easy to understand instructions, simple submission and tracking procedures, and live call center operators to handle inquiries.

The opportunities for sales growth are unlimited

  • Create a lower price perception
  • Additional bounce-back offers
    • Up-sell
    • Cross-sell
    • Upgrade
  • Relevant communications from brands they trust
    • Complementary products
    • New product introduction
    • New categories
    • Proactive e-mails sent to consumers
  • Convenient rebate status updates available online (24/7) or via dedicated 800# with live operator support in multiple languages

CPG’s advanced online submission and tracking solutions improve and simplify the customer’s rebate experience, while driving traffic to your stores and website.

Strategic Marketing Solutions

With our expertise in loyalty and behavior-based marketing solutions, CPG can help you develop a customized marketing program that expands the value of each promotion. We can help you use your data to identify qualified, motivated customers, create high response promotions and generate additional sales opportunities.

Advanced Program Fulfillment

Using state of the art equipment in a closely monitored, secure environment, we’re equipped to handle every aspect of your rebate program, from paperless, online promotions to tear pad design, PDF design and online management of fulfillment form, printing, and distribution. We offer end to end processing of your rebate/cash back promotions, from proof of purchase verification to fraud elimination.

All checks are laser printed on a trifold, security-sealed envelope. We have a range of check printing solutions to meet your specific needs. Your logo and custom sales message or additional rebate offers can be added on the check at no additional cost.

CPG rebate delivery options include:

  • Laser printed check with space for a bounce-back offer
  • Merchant gift cards (Redeemable at retailer)
  • Branded VISA® and Discover® debit cards (Redeemable anywhere)
  • Virtual prepaid certificates (Redeemable online)
  • Premiums/Prizes/Gifts

One-Stop Program Management

  • Program set up
  • Online registration/online submission set up and customization
  • Account management and data entry
  • Verification and fraud control
  • Check printing and mailing
  • Customer service
  • Online reporting with analytics and statistics on program performance

CPG offers everything you need – the solutions, services, support, and scalability – to efficiently increase sales and enhance your brand.

Unparalleled Consumer Convenience

We give your customers the ability to submit their rebate information three ways: mail-in, online submission and online registration.

Mail-in Rebates

Mail-in rebates allow the consumer to fill out the necessary requirements and mail in for fulfillment.

Online Submission

Online submission, our speediest option, allows the retailer or manufacturer to have a rebate center on their website, creating an additional reason to visit their online store. Consumers see the web address on the promotion communication or receipt, visit the site at their convenience and enter their purchase information. Once submitted, they immediately receive an e-mail confirming the submission has been received. This data is exchanged instantly between your servers and ours, to assure submissions are accurately validated and secure.

The process is quick and painless. Your customers only need to visit one site to shop, save, and submit. Plus, they’re kept up to date on the status of their rebate via e-mail with 24/7 access to their account information, keeping them in communication with “you”.

Online Registration

Online registration provides you with data quickly and saves time by having the consumer register the rebate online to start the process. Similar to online submission, the consumer visits your site to submit their rebate, but there are mail-in requirements, such as submitting the receipt with UPC. The process is simple, clean, and allows you to begin a relevant dialog immediately including submission confirmation and status updates. An additional e-mail will be sent after 30 days if they still haven’t sent in their supporting documentation.